There are 52 weeks in a year and seems like every week there’s a new guy selling an Amazon course but right now you’re here for the Viral Launch review, right?
You probably heard about it in a course or some YouTube video but you’re on the fence if it’s really needed or not.
Well, I’m here to help you out.
I’ve decided to go ahead and purchase a PRO subscription to test it out.
NOTICE: If you don’t want to read the review and just want to hear my opinion after trying it you can click here to skip to the conclusion.
These are the different pricing tiers:
To be honest, for the most of us the ‘Intermediate’ or ‘Advanced’ tier would be more than enough as it has the most important feature, the Product Discovery and Market Intelligence tools which everybody seems to love.
Here is the first thing you see after you login, a very intuitive dashboard divided into 2 categories(Software & Services):
As you can see, we have 4 main sections in the left column:
Let’s take them one by one.
Here’s how the Product Discovery section looks like:
It’s a very user-friendly interface with lots of options to choose from.
You can search products by categories, monthly sales, review count or even sales patterns, shipping tier size and even initial investment cost, although I am not sure how accurate is the last one.
Then based on your filters Viral Launch is going to update the products it’s showing to fit your criteria.
It even gives out a warning if they consider the product is very popular and there might be a lot of sellers entering that niche.
Based on my findings it does look like it’s pretty accurate when it comes to determining the amount of sales on a given product.
Now I can’t say if that’s the case for the profit margin as that highly depends on your ability to source the product and the deal you get from your manufacturer.
Overall, I would rate this part with a solid 9/10 as I think some of the data it shows as profit, tier size or profit margin is not accurate enough and a fairly new FBA seller would take it for granted without doing a proper double check.
Now let’s move on to the more interesting part, which is the Market Intelligence tool.
I am using this for almost a month now and I am very impressed by it.
On a first glance it’s nothing great but if we go and look at the ‘Detailed statistics’ view then the real game begins:
We get a very in depth analysis on how our whole product listing is doing.
In this case I searched for ‘Cycling gloves’ as that would be the keyword someone would search for the product I’ve chosen.
Finding out what’s the difference between ranking spots 1-5 and having a page 1 listing can be really helpful as we won’t be ranking on the 1st spot on competitive products anyway.
Then the next thing we see it’s the review count, right away we notice that the Top 10 listings have more average reviews than the top 5.
That might mean the first ranking products are newer into the market and managed to beat the older ones that were ranking, smell the opportunity right now?
The last row is the giveaway one which I find it fairly accurate when it comes to products needed to sell in order to rank.
Moving to the Market trends tab we can see if there’s anyone dropping the price to eliminate competition and rank better and very important, the sales pattern to see if this is a season product or not; we don’t want to sell winter gloves during the summer, do we?
Next we have the Viral Launch Analysis tab:
This tab is kind of recurring but it’s an easier view to see if a product is interesting or not.
The cost calculator tab is a nice thing to have but I’d rather use the Amazon’s fulfillment cost calculator tool.
What I like about this one is that it while it helps you find new keywords it also acts as a listing builder helping out optimize your Amazon listing for the giving keywords.
I’m giving this an 8/10 as it’s not that accurate in terms of search volume from my findings.
Before pushing out the Product Discovery & Market Intelligence tools, Viral Launch was a Amazon product launch service which we can still use.
It costs a few hundred bucks as a one time fee and depending on how competitive the listing is between 20-30 to hundreds of products from the inventory at a high discount to rank.
Because I haven’t tested their ranking service I won’t be giving it a score.
All in all, I think Viral Launch is the most complete tool in the market today and I’m giving it a strong 9.5/10.
Of course there are cheaper versions out there that have similar features I still haven’t found one that can take you from finding a product to measuring the competitiveness and creating an optimized listing.
If you’re keen on giving it a try you can take advantage of BrandZ100 special discount and save $50 on your first month by using this link.
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